Just as Wall Street buzzed with word that Maurice Greenberg was buying up shares in the New York Times with an eye to crack control of the company, New Yorkers were chuckling over the latest example of how the Gray Lady’s biases have been bleeding into every corner of the paper. It was a sports column about college football, of all things, in yesterday’s paper. “The expanding chasm between America’s rich and poor is reflected in college football’s unquenchable excess,” the Times column says. “College spirit is now a vanity purchase by the super-rich.” The column also assails “the $537,000 in nepotism pay that Florida State’s offensive coordinator, Jeff Bowden, received to part ways with his father, Bobby.”

Ah, nepotism pay. Now there’s a cause for the newspaper whose publisher, Arthur Ochs Sulzberger Jr.,is the fifth in a line of family members to have held the title. The latest proxy statement of the Times Company lists four Ochs-Sulzberger cousins among the company’s 13 directors. It lists two of Mr. Sulzberger’s cousins’ sons as Times company business-side employees, at salaries of more than $100,000 a year apiece. We don’t mind saying that The New York Sun supports the idea of a family business. It is one of the great varieties of capitalism, and family businesses have been the custodians of some of our greatest journalism, including at the Times. Yet the Times is so against the concept that it carries its crusade even to college sports. Maybe Mr. Greenberg can end the practice.