There’s a mild mannered reporter for a great metropolitan newspaper who stands for truth, justice, and the American way. He has wavy dark hair, blue eyes, and horn-rimmed glasses. He gets his share of Superman jokes.

There’s another iconic American known for its Super name and making waves in Metropolis these days. Buick last week announced it was reviving its Super distinction (after 50 years) on its top-of-the-line Lucerne and LaCrosse sedans.

The first Buicks with the Super designation appeared during the 1940 model year. That’s also when the brand’s first station wagon, the woody Estate Wagon, came out; only 495 were sold. Warner Brothers studios bought a burgundy Super Estate Wagon to use in some of its movies of the early 1940s and eventually gave it to actress Bette Davis as a gift.

Nicola Bulgari, New York jeweler and Buick collector, bought the “Bette Davis Wagon,” which has just 37,471 miles, emptied the ash trays, and displayed it last week at Cipriani 42nd Street during Buick’s press conference.

The Buick General Manager, Steve Shannon, said he expects the revival of the Super logo to signify the very best Buick has to offer. Indeed, the first Super Buicks even predate the Airfoil and Dynaflow names. For styling aficionados, VentiPorts didn’t grace Buicks until 1949.

In 1958, the Buick Limited, Roadmaster, Super, and Special made their final appearance together. New models like Electra, LeSabre, and Skylark were on the horizon. That said, we wonder how long it we’ll have to wait for a Buick Invicta revival.