Weddings, Concerts, Games To Mark ‘Lucky’ 07/07/07
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On Saturday, those in need of luck could get a boost: Some view the date, 07/07/07, as the luckiest this century.
“The number seven is a lucky number in most cultures, and people feel that’s a really good way to start their marriage and their life together,” the editor in chief of Brides.com, Theresa DiMasi, said. Conversations about brides-to-be and their seven-themed July 7 wedding plans have been on the rise over the last few weeks on the Brides.com forum, Ms. DiMasi said.
Wedding plans include seven-layered cakes, seven place settings a table, and start times for ceremonies of 7 p.m. “When it comes to weddings, there are a lot of traditions that incorporate good luck,” she said. “It’s not surprising that this date is so popular.”
At the Tropicana Casino and Resort in Atlantic City, N.J., organizers are planning a seven-themed weekend, including a $777 hotel and casino package and $7 food and drink specials.
Gamblers “come down here when they’re feeling lucky, and 7–7–7 is definitely a lucky number,” a resort representative, Courtney Birmingham, said.
But will the house still win? “It all comes down to luck,” she said. On Saturday evening, a Japanese experimental and performance music group, the Boredoms, will host a 77-minute, 77-drummer performance at the Empire-Fulton Ferry State Park in Brooklyn. Three drummers from the group will lead 74 musicians through beats and sounds in an effort to create what they call a “live sculpture.”
The number seven has long been viewed as lucky. Nature’s two perfect shapes, the square and the triangle, make up seven sides. There are seven ancient wonders of the world, seven seas, and seven days in a week. And three sevens is the best score on the slot machines in a casino.
In Japan, July 7 is the holiday Star Day, a day associated with romance and a cosmic connection. The Boredoms’ vocalist, Yamatsuka Eye, he said he celebrates the day with sound.
Saturday comes 13 months after last year’s much-hyped June 6, 2006, though the biblical connotation of 666 as the sign of the devil prevented many marketers from offering themed promotions at the time.
