Trump, Harris Lean Into Youth Voters With New Podcast Strategy

The long form interviews have become a go-to news outlet for Americans younger than 40, rather than the traditional cable news sit-down.

AP/Charles Rex Arbogast
Vice President Harris and President Trump. AP/Charles Rex Arbogast

President Trump and Vice President Harris are making plays for a critical voting demographic this year — young voters — by using podcast appearances rather than typical television news sit-down interviews to get their messages out. The appearances have allowed candidates to go deeper on issues and their own personal stories than a typical interview would allow, and the medium is giving them unique access to Gen Z and Millennial voters. 

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