New & Improved

This article is from the archive of The New York Sun before the launch of its new website in 2022. The Sun has neither altered nor updated such articles but will seek to correct any errors, mis-categorizations or other problems introduced during transfer.

The New York Sun
NY Sun
NEW YORK SUN CONTRIBUTOR

It seemed like an odd pairing in 1995 – world heavyweight boxing champion George Foreman, well known for his love of cheeseburgers, and a new diet-friendly cooking device called the “Lean, Mean, Fat-Reducing Grilling Machine.” But nine years and more than 50 million George Foreman grills later, it’s hard to dispute the genius of the product. It’s one of the bestselling household appliances of all time. Restaurateurs from Jerry Della Femina to chef Anthony Bourdain have confessed to using the nonstick, countertop grill at home. Best of all, it allows even backyard deprived New Yorkers to grill indoors.


But now that more than 50 million Americans already own a George Foreman Grill, manufacturer Salton has presumably been under pressure to find a way to convince consumers that they need to buy a new one. Enter the “George Foreman The Next Grilleration” grill, which will arrive this month in stores such as Target, Macy’s, and Bed Bath & Beyond, and is priced at $99.99.


The Next Grilleration addresses a common complaint about the original George Foreman grill: Users are supposed to clean their George Foreman grills with a special ridged plastic scraper, but this leaves the cooking surface less than squeaky-clean. The Next Grilleration solves this problem with removable nonstick grill plates for easy washing in the sink. Other updates include an oversized LED readout, variable temperature control, and a timer. The grill has a 100-square-inch cooking surface. For more information, visit www.esalton.com.

NY Sun
NEW YORK SUN CONTRIBUTOR

This article is from the archive of The New York Sun before the launch of its new website in 2022. The Sun has neither altered nor updated such articles but will seek to correct any errors, mis-categorizations or other problems introduced during transfer.


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