
Melania Trump Secures Ceasefire in Besieged Ukrainian City, White House Announces
By LUKE FUNK
|This article is from the archive of The New York Sun before the launch of its new website in 2022. The Sun has neither altered nor updated such articles but will seek to correct any errors, mis-categorizations or other problems introduced during transfer.

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The economists have a term for it: opportunity cost — the benefits forgone when an investor puts his capital into one project rather than another. His choice may prove profitable, but another choice might have been even more so — and so he’s lost the difference between the two. That’s the opportunity cost, and it can be measured not just in dollars but in time or energy or anything else of value.

By LUKE FUNK
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By BRADLEY CORTRIGHT
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By JENNIFER DOHERTY
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By DEAN KARAYANIS
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By MATTHEW RICE
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By DAVID MASTIO
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By MATTHEW RICE
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By VERONIQUE de RUGY
|The economists have a term for it: opportunity cost — the benefits forgone when an investor puts his capital into one project rather than another. His choice may prove profitable, but another choice might have been even more so — and so he’s lost the difference between the two. That’s the opportunity cost, and it can be measured not just in dollars but in time or energy or anything else of value.
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